Packaging design for the beauty brand Nivea. The core idea is that NIVEA is a daily gift to your beauty. The Day & Night cream is packaged in the classic Nivea look but the playful gift idea gives MyNivea a very personal touch and brings the core idea to life.
Agency: Studio Oeding
Team: Katrin Oeding, Pia Vieroe Bennedsen, Kai Gläser, Tanja Reschner